If you’ve ever moved from an apartment to a house, you may have faced an issue similar to the one USAA encountered when it moved into its new headquarters: a lot more space to fill. In USAA’s case, that meant 4.2 million square feet, rivaling the footprint of the Pentagon. What better way to fill that room than with interactive, video and narrative-based exhibits that enrich USAA’s new home with its heritage?

Want more background? Read the long-form case study
Industries: Financial Services, Insurance